SCSK SCSK Sonic logo design
ROLE
Producing
Sound logo design
OVERVIEW
In collaboration with Tokyo-based musician and sound designer Marty Hicks, Y+L Projects produced and developed a unique sound logo for software and systems company SCSK (listed on the first section of the Tokyo Stock Exchange).
Marty Hicks crafted an impactful sonic logo that best represents the company’s vision and ambitions and helps cement the SCSK name in the minds of its users.
The logo was used and shared across TV commercials aired during the 2020 Paralympics and will continue to represent the SCSK brand in the future.
Sonic logo design
By referencing iconic audio motifs of the past and melding them with the sounds of the world’s most forward-thinking tech companies, we created a modern logo representative of SCSK’s business philosophies and future ambitions.
TEAM
Partnership: DA VISION inc (Production company)
Motion logo
Creative director: Yoshiro Hamada (DA VISION)
Director: Hajime Yoneda (DA VISION)
Producer: Angella Tachibana (DA VISION) , Sayoko Kawai (DA VISION)
CG Artist: Anita Mowsczan
Sound design
Producer: Yoichiro Tamada (Y+L Projects)
Sound designer: Marty Hicks
TIMELINE
2021